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10 reasons why women over 60 are ditching tubing mascara for gracelash's 'japanese lamination mascara'

Nancy, Beauty Blogger.
By Susan Harper i
Professional Make-up Artist
Updated 2 DAYS AGO | 1 min read
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About Susan

I'm Susan. Sixty three. California. I spent the better part of thirty years doing makeup professionally before I started writing about what the industry never told women like us. I write about makeup for women over 55. Specifically the part nobody talks about. What happens after menopause and why everything you used to know stops working. I've been there. Still there, honestly. I write for Grace & Muse, Good Housekeeping and Woman's Day. Mum to two, grandmother to three. When I'm not writing you'll find me in the kitchen with something on the stove and wine in hand. (Priorities.) Nothing I recommend is something I haven't tried on my own face first. At this point my bathroom cabinet is basically a graveyard of things that promised a lot and delivered ZERO. So when something actually works you'll hear about it.

Tubing came out of Japan in the 1990s, made for young lashes that already had body. American brands copied it and never changed it. It didn't smudge, but it went on thin. Your lashes stayed sparse.
 

Japan hit the wall first. Their women live longer than any on earth, and wore tubing daily into their sixties and beyond. The complaints piled up: longer but thinner, nothing given back. Tubing didn't fail. It was never designed for older lashes. So Japan built the upgrade: Lash Lamination. Made for the lashes tubing forgot.

GraceLash is the first to bring it to the US. Here are 10 reasons why women are never going back:

1. actual volume, not just length. finally, your lashes show up again. 

1. Actual Volume, Not Just Length. Finally, Your Lashes Show Up Again. 

Tubing was built for lashes with body, an empty tube stretched over 120 thick young hairs. On your fine, sparse ones it pulls thin as it dries. Longer, yes. Thinner too. It was never going to give volume. There's nothing in it to give.
 

GraceLash doesn't tube your lashes. It laminates them: each lash gets its own thin laminated coat, wrapped around it root to tip, filled with Brazilian Ceará carnauba, the hardest natural wax on earth. The wrap gets a body, so it builds THICK around each lash. Actual volume, not just length. Fuller, longer, finally visible.

 

👉 Make Your Lashes Show Up Again

2. japan's $300 lash peptide complex. sealed into every coat.

2. Japan's $300 Lash Peptide Complex. Sealed Into Every Coat.

Young lashes regrow in weeks, so tubing was never built to give anything back. At 25, fine. After menopause your body sends less of the three things a lash needs to grow: the signal, the protein, the moisture. Sparser every year, and a mascara made for young lashes just watches.
 

Lamination gives back. The Japanese Peptide Complex, a clinical salon-grade peptide, biotin, castor oil and Japanese ginseng, sits sealed against every lash, every hour you wear it, putting all three back. Not a scary serum. Nothing hormonal. Just a refill inside the mascara you already wear. Some women noticed after about 9 weeks, they have more lashes to work with. Even the corners.

 

👉 Start growing back your lashes today

3. flakes that end up in your eyes and cheeks? gone.

3. Flakes That End Up in Your Eyes and Cheeks? Gone.

Those black specks by afternoon? Not smudge. Whole tubes cracking off, dried brittle like old tape, snapped by 15,000 blinks a day. Young dense lashes hide a lost fleck. On sparse lashes, every crack shows.
 

GraceLash keeps castor oil and Japanese ginseng in the laminated sleeve, so it stays soft and bends with every blink instead of cracking.

 

👉 End the black specks for good

4. it survives the whole day. no raccoon eyes.

4. It Survives the Whole Day. No Raccoon Eyes.

Tubing resists water, that's why we switched. But enough heat, a good sweat, one of Those Flashes, and it gives up and slides down your face.
 

The difference is what's inside. Brazilian Ceará Carnauba stays hard past 80°C, twice as hot as your skin ever gets, sealed where your lid oil can't reach. Nothing exposed, nothing to melt, nothing to smudge. Perfect at seven, still perfect at midnight.

5. buy 2, get $29.95 off (today only)

5. Buy 2, Get $29.95 OFF (Today Only)

Most women keep both. Brown for every day, when you just want to look awake. Black for dinners, photos, the days that get remembered.

Buy two tubes of GraceLash and take $29.95 off, with a free mystery gift and free US shipping. This deal only lasts today... once it's gone, it's gone.

👉 Buy 2, Get $29.95 OFF HERE

6. no clumps, and it catches the sad little corner lashes

6. No Clumps, and It Catches the Sad Little Corner Lashes

You know the tubing dance. Coat one barely shows. Coat two won't blend because coat one dried hard, so it beads and chunks. And every standard wand, made for young thick lash lines, skips your short fine ones entirely.
 

GraceLash fixes both. Silicone bristles grip the short fine lashes, corners included, and lay down a thin, even coat. Each laminated sleeve sets in seconds but stays soft, so the next coat blends into the last. Two, three coats, no spiders. Separated, defined, yours.

7. it actually comes off with warm water.

7. It Actually Comes Off With Warm Water.

Every tubing box promises this, and then you're five minutes deep with remover, cotton pads, and half your lashes on the pad. A cheap tube dries hard and won't let go, so you drag it off, and your sparse little lashes come with it.
 

The same castor oil and ginseng that keep the laminated sleeves soft are what lets them go. Warm cloth on closed eyes, twenty seconds, they slide off whole.

8. built for sensitive eyes. actually tested on women over 60.

8. Built for Sensitive Eyes. Actually Tested on Women Over 60.

"Ophthalmologist tested" is on every box, and eyes sting by lunch anyway. Because "tested" has no real bar, and it was tested on 25-year-old eyes. Ours are drier and touchier especially after 60.


GraceLash was tested on women over 60, not students. No BAK, no parabens, the two things sensitive eyes react to most. And the sealed laminate never sheds into your eye. Even with contacts. Even when your eyes water.

9. over 14,836 women who finally saw themselves again

9. Over 14,836 Women Who Finally Saw Themselves In The Mirror Again

You get ready, you look up, and someone looks back you don't quite recognize. Tired. Faded. Just less there. Your eyes had a frame once. GraceLash gives it back. Every lash you have, defined and separated. There you are.


14,836+ women got here the same way you did. They thought here we go again, and ordered anyway, because sixty days meant they couldn't lose.

10. try it for 60 days or get your money back

10. Try It For 60 Days Or Get Your Money Back

You've thrown away more mascaras than you can count. Every one promised. None delivered. So don't trust us. Test us.
 

Wear it for 60 days. Cry in it. Sweat in it. Take it off every night. If it isn't what we said, email us. Money back. Sixty days is two months of ordinary mornings in front of that mirror.

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Real Women, Real Stories

Carol M.
Carol M.
Verified

Hooded lids, barely any lashes left. Couldn't go without mascara, I look like an egg. So I'd run to the bathroom every hour to wipe under my eyes. Night before my daughter's graduation I tried GraceLash. Wore it to the ceremony, cried through the whole thing, checked after. Every bit still there. First time in three years I looked like myself in a photo.

Diane R.
Diane R.
Verified

Had a 2pm reminder on my phone every day. 'Check mirror.' Deleted it last week. Hadn't even noticed until my husband said I seemed more relaxed in the mornings. 63 years old. Finally found the one. Ridiculous it took this long. lol.

Margaret T.
Margaret T.
Verified

Stopped wearing mascara two years ago because every formula burned my eyes. Told people I preferred a natural look. (I did not prefer a natural look.) Three weeks ago my daughter sent me GraceLash. First time wearing mascara since 2023. Wore it to lunch with her. Halfway through she stopped mid-sentence and said 'Mom. Your eyes.' I almost cried into my sou.

Linda K.
Linda K.
Verified

Seven mascaras in that drawer. SEVEN. Every single one raccoon eyes by noon. I'd genuinely stopped believing something could work for me at 64. Didn't trust this either, honestly. Tried it because of the guarantee. Day one I sat at my desk at 2pm and realised I hadn't thought about my face once. Not once. I actually said out loud to nobody 'oh.' That was three months ago. Drawer is empty now.